Time Management for Entrepreneurs: How Drewbie Wilson Rebuilt His Business and Life
The moment everything almost fell apart
Drewbie Wilson looked like he had it all figured out. His business was growing. Leads were coming in. Sales were rolling. But behind the scenes? His life was on fire. And not in the good way.
“She handed me her wedding ring,” he says. “And told me to choose—business or family.”
That was the day Drewbie had to face the truth: he was crushing the day so hard that it was crushing everything else.
And the root cause? Not the marketing. Not the leads.
Time. Or more accurately—how he was mismanaging it.
Meet drewbie wilson: the call-the-leads king
You might know him as the tattooed Meme Lord behind Call The Damn Leads—the brand, the movement, the lifestyle. What you might not know is how this entire empire was built from one brutally honest observation:
“Most people don’t have a lead problem. They have a calling the damn leads problem.”
From insurance hustler to VP at Break Free Academy to founder of a multimillion-dollar brand, Drewbie has built his career on two things: showing up with service—and not sugarcoating the truth.
But even the guy preaching consistency and discipline had to learn the hard way how easy it is to get lost in the grind.
The lead follow-up trap (and why most businesses never recover)
It’s the dirty little secret in small business: most leads never get called.
“Only 1% of businesses call a lead the same day. Less than 10% ever call back at all,” Drewbie says.
And yet… those same business owners will spend thousands on SEO, Facebook Ads, and fancy funnels—only to ghost the customer when it matters most.
Drewbie’s solution? A simple, savage truth: stop making excuses and call the damn leads.
But what if you’re “too busy”? That’s where his Four Sixes strategy comes in.
The four sixes: how to take your time back before it’s too late
After nearly losing his family to burnout, Drewbie built a time management system that changed everything. It’s called the Four Sixes—and no, it’s not satanic.
It’s a simple framework that divides your day into four 6-hour segments:
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Rest & Recharge – Sleep, recovery, and mental clarity.
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Revenue-Producing Activity – Making calls, closing deals, following up.
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Relationship Building – Time with family, team, and community.
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Rituals & Self-Care – Gym, journaling, reading, growth.
“If your calendar doesn’t reflect your values, your life won’t either,” he says.
It’s not about doing more. It’s about doing the right things at the right time.
Why content (and your sales strategy) needs microwave directions
One of Drewbie’s biggest beefs with marketers? Overcomplicating the process.
“Most people don’t need a 10,000-word blog post. They need microwave directions.”
That means:
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Step 1: Did you actually call the lead?
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Step 2: Did you follow up more than once?
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Step 3: Are you tracking what works?
Your business isn’t failing because you don’t have enough information. It’s failing because you’re skipping the simple steps.
from meme lord to marketing mentor
What makes Drewbie dangerous in this game isn’t just his sales chops. It’s his ability to translate cold, hard truth into viral, emotionally resonant content.
Whether it’s:
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CPR classes (yes, he can make those funny),
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toilet partitions (don’t ask),
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or the invisible gap between SEO and actual conversions…
Drewbie’s approach is always the same: use humor, honesty, and heart to create problem awareness—and then give people the steps they need to win.
“People don’t want to be sold. They want to make the decision to buy.”
call the damn leads—before your life calls you out
This episode of the Business Growth Architect Show isn’t just another sales pep talk.
It’s a mirror. A wake-up call. A blueprint.
And if you’re tired of spinning your wheels, burning out, or blaming your marketing for what’s really a time management problem?
Then listen up.
🎧 Tune in now to hear Drewbie’s full story—and discover how mastering your calendar can save your sales, your sanity, and maybe even your marriage.
👉 Watch the episode now
👉 Get the Four Sixes framework + time mastery tools
👉 Join the movement at Call The Damn Leads
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