Get Paid: The Simple Truth Behind Sales Success with Nick Loise
"The biggest roadblock that anyone is dealing with is themselves. If you can help influence someone and persuade them to get out of their own way to make the decision that's going to get them the result that they're looking for, getting out of the pain or into the pleasure, then that makes you a sales professional." — Drewbie Wilson
Sales is more than just a job; it's a profession that requires dedication, skill, and a relentless drive to succeed. In a recent episode of the "Call The Damn Leads" podcast, host Drewbie Wilson and guest Nick Loise dive into the realities of the sales world, highlighting the importance of not just making the sale, but securing the payment. Let's break down the essential takeaways from their enlightening conversation.
Key Takeaways
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Sales is the Greatest Profession
- Drewbie and Nick agree that sales is unmatched in its potential for success, regardless of one's background or personality.
- The profession offers unparalleled opportunities for growth, financial success, and personal fulfillment if one is willing to put in the work.
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Persistence Pays Off
- Nick shared an anecdote about camping out at a client's office to collect a payment, emphasizing the importance of persistence in sales.
- The story underscores that the sale isn't complete until the money is in the bank.
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The Real Role of a Salesperson
- According to Nick, a salesperson's job goes beyond closing deals; it involves ensuring that payments are collected and commissions are secured.
- Sales professionals must manage cash flow effectively, as this directly impacts their livelihood.
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Embrace Technology and Adapt
- While the fundamentals of sales remain unchanged, leveraging new tools and technologies can enhance efficiency and effectiveness.
- Drewbie and Nick discussed the evolution from manual calling systems to modern AI-driven tools, illustrating the importance of adapting to technological advancements.
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Authenticity Matters
- Both speakers stressed the value of being authentic and true to oneself in sales.
- Drewbie shared his personal journey of balancing different sales styles, ultimately finding success by embracing his authentic self.
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Adding Value is Key
- Providing genuine value to clients is crucial. Understanding their needs and offering solutions that address their pain points builds trust and long-term relationships.
- Sales professionals should strive to be problem solvers, focusing on the client's success as much as their own.
Persistence and Payment Collection
Nick's story about waiting at a client's office to collect a payment is a powerful reminder that persistence is key in sales. It's not just about making the sale; it's about ensuring that the sale translates into actual revenue. This lesson is particularly relevant in high-ticket sales and industries where long payment cycles can jeopardize cash flow.
"It's all about collecting the check. It's all about getting paid. And I think in this day and age, especially in high-ticket sales, many are selling on extended payment plans that never fully materialize. The sale is great, but until the credit card is processed, it doesn't count."
Authenticity in Sales
Drewbie's discussion on authenticity highlights a critical aspect of sales success. In an industry often dominated by aggressive, alpha personalities, finding and embracing one's authentic style can set a salesperson apart. Authenticity fosters trust, making it easier to build strong, lasting relationships with clients.
"When you embrace who you are and your authentic journey, it makes you an extremely valuable part of your client's journey. You're helping them do what they wanted to do from the start, not pushing them into something they don't want."
Adding Value and Problem-Solving
A true sales professional adds value at every step of the sales process. This involves understanding the client's needs deeply, offering tailored solutions, and demonstrating how these solutions can solve their problems. This approach not only builds trust but also positions the salesperson as a trusted advisor rather than just a vendor.
"You gotta know what's going on in the industry and how you can provide value for people. Be a problem solver and understand what's happening in their business or personal lives. This is what sets the great salespeople apart."
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Connect with Nick:
Nicholas Loise has been a salesperson, sales leader, successful entrepreneur, marketing and sales executive, Presidents Club winner, speaker, and author. His third entrepreneurial endeavor is Sales Performance Team, a company focused on helping small—to midsize businesses improve their sales leadership, sales processes, systems, and playbooks.
Sales Performance Team was founded after speaking and working with countless small business owners and entrepreneurs about their frustrations with managing, hiring and putting processes in place for the sales team. After running seminars and workshops on this topic and sales training at GKIC/Magnetic Marketing, he saw that there was a huge opportunity to serve this market.
His passion is, and always has been, helping entrepreneurs, businesses, and professional practices market and sell better, faster, and more efficiently to help the owners improve profitability and valuations.
He is an author and co-author of many books on sales and marketing, a sought-after speaker, creator of the GKIC/Magnetic Marketing educational courses Sales Mastery with Dan Kennedy and Dave Dee, Sales Mastery, How to Create a High Impact Sales Team, a contributor to
NO BS Guide to Direct Response Marketing, Magnetic Marketing and the NO BS Letter, Author of Moving the Sales Needle in Your Business, The Ultimate Guide to Managing Your Sales Team, and was the co-presenter of the GKIC/Magnetic Marketing Sales Boot Camps and Marketing Boot Camps focused on helping small- to medium-size businesses sell and market better. He has also been an Adjunct Professor of Marketing at North Park University in Chicago.
Nick brings his passion for sales, marketing, small business, and entrepreneurship to his work every day. You can reach Nick by email at Nick@salesperformanceteam.com or by phone at 847-232-0444.
Book Time with me by using this link:
https://calendly.com/nloise/sales-performance-team-introductory-call
Social Media and Links:
Website: www.salesperformanceteam.com
Facebook: https://www.facebook.com/nicholas.loise/
Business Facebook: https://www.facebook.com/salesperformanceteam/
LinkedIn: https://www.linkedin.com/in/nicholasloise/
X: @nicholasloise
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Call The Damn Leads
"By sales professionals, for sales professionals - Tales of your wildest sales stories and tactics to succeed in your sales career across various industries."
Join Drewbie Wilson, a sales veteran with over 20 years of experience, as he brings you insider stories, humor, and actionable strategies to excel in your sales journey.
Your weekly dose of:
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Wild Sales Stories: Engaging tales of real-life sales adventures.
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Proven Tactics: Actionable strategies to boost your sales game.
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Humor: A fun and energetic perspective on the world of sales.
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Expert Insights: Learn from seasoned professionals in various industries.
Don't miss out on the insights, humor, and strategies that can take your sales career to new heights! Sales professionals, entrepreneurs, and small business owners striving to enhance their sales, marketing, and personal growth to achieve financial success and time freedom.
If you'd like to be a guest on our show please leave your contact information and a brief message selling us on what makes your story worth sharing!
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